The throughline isn't a company. It's the operator.
- Role
- Operator · Venture builder · Fractional COO
- Focus
- Commerce · Operations · AI workflows
- Based
- Toronto, working globally
- Track
- 15 years in digital commerce
For 15 years I've built digital-commerce ventures across agency, consultancy, and product. The common thread was never a single brand — it was the work of turning a plan into something that actually runs.
I build the execution layer most teams route around: the operations, systems, and follow-through that hold a venture up. Today that work runs through Little Rocket, the studio I founded, and Execution Space, where I operate as a fractional COO.
The system
I'm the throughline across a family of ventures. Little Rocket is the studio that powers them; the rest are built inside it or alongside it.
Get in touch
Building a venture, untangling operations, or putting AI to real work? That's the conversation I'm here for.